Our mission is to structure, service, and position seller-financed transactions for institutional acceptance.
Bringing Control Back to the Closing Table
A Better Way to Close and Exit
We watched capable buyers and willing sellers lose deals—not because of value, but because of bank friction.
We help business owners close seller-financed transactions at full negotiated value by replacing bank delays with disciplined structure, professional oversight, and a clear path to market execution. Our role begins at closing and continues through seasoning and liquidity, ensuring seller financing becomes a governed, market-ready asset rather than an indefinite obligation.
Phoenix operates with restraint, transparency, and long-term stewardship in mind. We prioritize clarity over complexity, execution over promises, and value preservation over rushed outcomes. Every transaction is approached with the same principle: sellers deserve control, protection, and a professional path to exit—without pressure or unnecessary risk.
The Architects
of Full Value Exits
Meet the team that turns seller financing into market-ready capital
Daniel Mercer
Elena Brooks
Michael Trent
Sophia Lang
Chief Executive Officer
Chief Underwriting Officer
Chief Legal Officer
Chief Financial Officer
Former private markets operator focused on structuring seller-financed transactions for durability & exits.
Leads credit analysis, risk modeling, and transaction screening to ensure deals meet private capital standards.
Transaction attorney specializing in seller financing, enforcement structures, and investor-grade documentation.
Oversees capital structuring, servicing mechanics, and cash-flow integrity across all Phoenix-managed transactions.